A photo of Paulina sitting on a large rock that overlooks the coast in Big Sur California

PAULINA RODRIGUEZ FERRERO

Austin, Tx


EXPERIENCE

AI/ML Data Ops Evaluation & Response Specialist, APPLE; Austin, Tx - 05/2025-Present

  • Provide ongoing evaluation feedback to guide model development and fine-tuning to improve user experience and model behavior.

  • Daily tasks include research, analyze content, evaluate language models, and collaborate with teammates.

  • Analyze and provide accurate reporting; identify and communicate errors and inconsistencies in responses.

  • Adapt to new guidelines for projects and buckets that are launched occasionally.

  • Proactively engage to receive feedback on new ideas and drive program and process improvements. 

Apple Store ONline UAT Lead Career Experience, APPLE; Remote - 01/2025-06/2025

  • Work closely with UAT Program Manager on various projects (disclosed) for Apple Store Online Digital Experience.

  • Develop test plans and create test cases based on project requirements.

  • Document test case execution, test results and defects in detail.

  • Create problem tickets, including tracking and verifying resolution of the issues.

  • Participate in cross-functional status meetings to identify and articulate UAT risks for Sign Off.

  • Deal with ambiguity, changing timelines, scope and processes in a fast-paced work environment.

  • Extremely detail oriented with a capacity to understand complex systems and project lifecycles.

  • Write and distribute weekly/daily status reports.

  • Learn new systems, processes and procedures quickly.

  • Work with cross-functional teams during your project development and execution. 

AI/ML Rotational Data Moderator, APPLE; Cupertino, CA / Austin, Tx - 01/2024-05/2024

  • Support a special project by setting up Vision Pro devices and lead Apple employee study participants through device interaction.

  • Perform troubleshooting, encounter challenges and adapt to constant changes.

  • Communicate with various teams to ensure efficiency and quality of data.

  • Keep up with updates for devices and software to ensure accurate reporting and meet the customers needs.

  • Develop technical skill by understanding and learning new tools that require scripts such as python. 

AI/ML - Senior Annotation Analyst, APPLE; Austin, Tx - 08/2022-01/2024

  • SME on Spanish (es_MX) language comprehension and cultural understanding.

  • Collaborate and brainstorm on processes to craft new projects to promote analyst engagement.

  • Adapt to changing workflows and certify to work on annotation projects for both es_MX and en_US.

  • Create and manage content for a variety of topics across a range of channels and platforms.

  • Create Automators to facilitate productivity, launched internal tools to share content and manage projects. 

AI/ML - Annotation Analyst, APPLE; Austin, Tx - 09/2020-08/2022

  • Enhance user experience by evaluating Siri’s response and language usage.

  • Perform quality assurance to assess data and validate annotations. 

Freelance 3D Artist, Moontower VFX; Austin, Tx — 2022

  • Set up scene with animations using 3Ds Max for a local beer commercial.

Shift Lead, DOGTOPIA; Austin, Tx - 08/2019-09/2020

  • Supervised daily operations, manage work assignments and provide excellent customer service.

  • Created content for social media and designed calendars, postcards, vouchers, miscellaneous stationery, and chalkboard art. 

Contract 3D Animator, MOONTOWER VFX; Austin, Tx - 03/2019-July 2019

  • Worked on animating characters for “Battle of Gettysburg” VR app. Additional work includes mostly working with motion capture cleanup using 3Ds Max as well as working on After Effects and Photoshop.

EDUCATION

Austin Community College, TX —

  • Visual Design Certificate

  • 3D Animation Certificate - 2016 - 2018

University of North Texas, TX — 2013-2015

  • BA in Liberal Arts & Science: Spanish, emphasis in Journalism

Massachusetts College of Art and Design, MA - 2011-2012

British School of Costa Rica, SJ, Costa Rica — 2002-2009


SKILLS, AWARDS AND INTERESTS

Languages:

Fluent in English and Spanish.

Computer Skills:

  • Autodesk Maya and 3Ds Max

  • Character Rigging

  • Motion Capture Cleanup

  • Adobe Photoshop, Illustrator and After Effects.

  • Basic HTML and CSS.

  • Macintosh and Windows operating systems.

 


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